“A Day of Clarity” will help businesswomen focus on their goals and learn marketing and PR strategies that drive sales in recessionary times

Manhattan Beach, August 19, 2010……….. Recessionary times call for extraordinary measures. South Bay business coach Erin Collins and marketing and PR expert Chris Woodward are co-hosting “A Day of Clarity” on Saturday, September 11, 2010 in Manhattan Beach.

This mini-retreat for businesswomen is designed to help them take a fresh look at their business goals in this tough economy and learn affordable marketing and PR strategies to drive sales.

Over the course of the day-long event, attendees will discover how to:

• achieve balance in their work and personal life
• set clear business goals
• develop targeted social media strategies
• stand out on the Web
• use the secrets of email marketing
• launch a successful newsletter
• host client events that draw in their target market
• learn what the media wants
• and much more

“This will be a great opportunity to network with other South Bay businesswomen in an intimate, interactive, inspiring setting,” said Collins in announcing the event.

“If you’re a small business owner or entrepreneur who wants to market and grow her business or a professional woman in the South Bay who wants to grow her career, then this event is for you,” adds Woodward.

A Day of Clarity Mini-Retreat for Women in Business

Saturday September 11, 2010

9:00 a.m. – 4:00 p.m.

Tin Roof Restaurant

3500 North Sepulveda Boulevard
Manhattan Beach, CA 90266

Sign up at www.dayofclarity.eventbrite.com. Call for more information: 310.857.6668.

About Erin Collins
Erin Collins is the owner of Erin Collins Coaching, a business and personal coaching practice that supports and guides entrepreneurs, executives, and other professionals to success on their own terms, doing what they love. For more information go to http://www.erincollins.com.

About Chris Woodward

Los Angeles, CA February 24, 2009……… Public relations expert Christine Henry Woodward has announced the launch of My PR Tools, a new line of do-it-yourself marketing and public relations guides to help small businesses thrive in a challenging economy.

“In this difficult economic climate, do-it-yourself PR can be the answer to a company’s prayers,” Henry Woodward said in announcing the My PR Tools launch. “Now more than ever, companies need to stand out from the crowd. There is less work out there and the competition is fierce.”

Henry Woodward is the president of Henry Woodward Communications, a Los Angeles PR firm. She created My PR Tools because she saw a common misconception, especially among small business owners, that PR is largely just about sending out press releases.

“Nothing could be further from the truth,” she says. To be really effective, a public relations campaign must consist of a number of marketing and PR activities that all work in concert to promote company visibility.

She draws from her years of PR experience to create the My PR Tools products, which include:

My PR Tools Handbook, the definitive guide to communications, clearly lays out a step-by-step marketing and PR campaign to raise visibility and increase sales. The handbook shows companies how to gain media exposure; maximize their Web presence; create print and electronic marketing campaigns that make an impact; host successful client seminars; and become highly visible in the right professional organizations.

My PR Tools Media Guide details how to get exposure where it really counts, in the key publications clients rely on for industry news. This is a full guide to understanding what makes news; creating targeted media lists; writing powerful press releases, articles and guest columns; the secrets of pitching to the media; and developing a comprehensive media kit.

My PR Tools Resource Guide is an all-inclusive list of resources to help companies carry out a public relations plan.

Learn more about the current suite of My PR Tools products at www.myprtools.com. More products are in development.

Contact:
Christine Henry Woodward
Henry Woodward Communications
310/546-2926; This e-mail address is being protected from spambots. You need JavaScript enabled to view it